Jobson Optical Research
is tracking national and regional optical business metrics for the U.S.*This index baseline was developed by Jobson Research from total sales from an average week in 2019. 
This tracker measures sales trends comparing pre-pandemic, during the pandemic, and post-pandemic.We selected 1,500 optical locations that have been operating and reporting their sales to our partners, GPN and ABB Analyze, since 2019. We re-based the index to an average week in 2019. This new index base will be used as an arbitrary benchmark and assigned a value of 100.
GROSS REVENUE TREND
The national average for gross revenue at ECP locations increased last week (March 3rd – March 9th) when compared with the previous week at a rate of 1 index point. That places gross revenue at a level 13 index points above where it was at this point in time (Week 10) when compared with last year (2024), 19 points above the same period in 2023, 24 points above 2022, 22 points above 2021, 29 points above 2020, and 35 points above 2019.
BUSINESS METRICS
Optical sales categories were mixed last week when compared with the previous week, at rates of 1 index point (gross revenue), 1 index point (exams/refractions), -3 index points (frame units), -1 index point (lens pairs), and 2 index points (contact lenses). When comparing last week’s optical sales with the same period last year, most of the categories increased, ranging from the largest increase of 13 index points for gross revenue, to the only decrease of -11 index points for lens pairs. The other categories increased by 6 index points for exams/refractions, 2 index points for frame units, and 8 index points for contact lenses.
SNAPSHOT
With optical sales categories being mixed last week, four of the categories reached a level above an average week in 2019 (the index baseline assigned a value of 100 for this Optical Business Tracker). These ranged from a high of 140 index points for gross revenue to a low of 95 index points for lens pairs. The other categories reached 110 index points for exams/refractions, 108 index points for frame units, and 105 index points for contact lenses.
*The index baseline was developed by Jobson Research from total sales from an average week in 2019. This index baseline is equivalent to a score of 100. All other time periods going forward are calculated as a percent increase or decrease from the 100 baseline index of that period. This index is intended to show directional and magnitudinal change that the market is experiencing. Actual index scores are arbitrary meaning the baseline of 100 is simply used as a benchmark. Jobson Research shall not be held liable for any use or misuse of the data described and/or contained herein.Please note that practices that use practice analytic systems tend to skew a bit larger and have higher revenue than practices that do not.Source: GPN/EDGEPro and ABB Analyze contributed anonymous sales data used to determine gross revenue, exams/refractions, frame units, lens pairs, and contact lens boxes. Data was collected from approximately 1,500 independent eye care practices.For more information from Jobson Research contact [email protected],you may also reach out to GPN/EDGEPro and ABB Analyze directly.